Manage Google Ads with AI — Chat Replaces the Dashboard
For PPC managers and agencies managing Google Ads accounts — connect your account, describe what you want, and the AI agent handles the rest. All campaign types. All entities. MCC support.
ROAS
Avg. CPC
Spend / mo
Conversions
- 6
- Campaign types supported
- 14
- Entity types synced in real time
- All
- Search · Display · Shopping · Video · PMax · Demand Gen
- MCC
- Manage every client account in one chat
How It Works
One Agent. Every Google Ads Entity.
Connect, Then Ask
Connect your Google Ads account (or manager account) via OAuth. Allable immediately mirrors 14 entity types — campaigns, ad groups, keywords, search terms, audiences, assets, conversion actions. Ask the AI to audit your account — it runs in read-only mode and surfaces issues without touching anything.
Describe It. The AI Builds It.
Create a Search campaign, add a negative keyword list, adjust bids for underperforming ad groups, or apply Google's own recommendations — all by describing what you want in plain English. Switch to Execute mode when you're ready. The AI diffs against baseline and shows exactly what changes before pushing.
Every Campaign Type. Every Entity.
Search, Display, Shopping, Video, Performance Max, and Demand Gen campaigns. RSAs, responsive display ads, video ads, demand-gen creatives. Audience lists, Customer Match, conversion actions, asset groups, experiments. Full read and write access through the same chat interface.
Manage All Client Accounts from One Chat
Connect a Google Ads manager account (MCC) and manage every client account from a single Allable workspace. Run cross-account audits, apply changes across multiple accounts, and generate client-facing reports — all without switching dashboards.
Explore by area
Everything You Can Do With Google Ads in Allable
Pick the area you want to go deeper on — the hub points you to the right spoke.
6 areas10 capabilities
Campaign Management
Build Search, Display, Shopping, Video, PMax, and Demand Gen campaigns through chat — describe the structure, the AI creates it.
- Campaign BuilderCreate any campaign type
- Performance MaxAsset groups, signals, listing filters
- ExperimentsA/B test campaignsComing soon
Bidding & Budget
Set Smart Bidding strategies, adjust ROAS and CPA targets, and review bid performance across ad groups — all through a single message.
- Bid ManagementTune bids & ROAS targetsComing soon
Ad Creative & Copy
Generate responsive search ads, headlines, and responsive display ads matched to each ad group's keyword and intent.
- Ad Copy GeneratorWrite RSAs & headlinesComing soon
Keywords & Search
Add and organize keywords, build negative lists, and analyze search terms to cut the queries wasting spend.
- Keyword ManagementKeywords, negatives, search termsComing soon
Performance & Reporting
Run a read-only campaign audit, schedule automated reports, and query performance with GAQL — in plain language.
Audiences & Targeting
Build remarketing lists, sync Customer Match, feed Performance Max signals, and manage audiences across your MCC.
Built for Control
The AI Proposes. You Decide.
Every Google Ads change — a bid adjustment, a keyword addition, a campaign pause — goes through the same two steps: the AI describes what it's going to do, you confirm, then it executes. Nothing reaches your account without a human in the loop.
- ASK mode is the default — connect your account and let the AI audit, report, and surface recommendations without touching a single entity.
- Switch to Execute mode when you want changes to happen — the AI diffs against a JSON baseline and shows exactly which fields will change before pushing the mutation.
- MCC users can scope Execute mode per client account — apply a bulk change to selected clients while keeping others in read-only.
- Schedules and automated agents run on a cadence you set — weekly budget reviews, keyword alerts, cross-channel reporting — all configurable in plain language.
Proposed change · 3 ad groups
Max CPC $2.40
Max CPC $1.80
Nothing reaches the account until you switch modes and confirm.
Google Search Console
Organic performance & indexing
Google Analytics
Traffic, conversions & reporting
Google Ads
Campaigns, GAQL & optimization
Meta Ads
Facebook & Instagram campaigns
WordPress
Publish posts, pages & SEO
+ Payload CMS, ClickUp, GitHub & 100s more via Composio
The agency differentiator
Connect your account. Or your whole MCC.
Authorize Google Ads once and Allable reads live performance to keep tuning your campaigns. Connect a manager account and run every client from one chat — the capability no incumbent PPC tool offers.
- Connect Google Ads, Analytics, and Search Console in two clicks — Allable reads live performance the moment you authorise.
- Connect a manager account (MCC) and manage every client account from one Allable workspace.
- Run cross-account audits and apply changes across selected clients in a single message.
- Generate client-facing reports without exporting a single CSV — no incumbent offers MCC management through chat.
Who It's For
Built for the People Who Live Inside Google Ads
In-House PPC Manager
You know the account inside out but spend three hours a week on mechanical tasks — bid checks, search term reviews, negative adds — that don't require your expertise, just your time. Allable handles the repetitive layer through chat commands, so your hours go to strategy, testing, and analysis instead of menu navigation. Connect your account, describe the task, review the change, confirm — done.
Marketing Agency
You manage eight to twenty Google Ads accounts from a single manager account, and every client review cycle requires pulling the same data from the same dashboards you built six months ago. Allable connects directly to your MCC, lets you run cross-account queries and audits in one turn, and generates client-ready reports without exporting a single CSV. No incumbent PPC tool offers MCC management through conversational AI — this is the capability that changes how agencies scale.
SMB Owner Running Paid Ads
You run Google Ads for your own business and know enough to be dangerous, but the gap between what you want to do and what you can find in the dashboard costs you budget and patience in equal measure. Allable's Campaign Auditor identifies exactly where your spend is going wrong — wasted budget, weak keywords, missing negatives — without requiring you to know where to look. Connect your account in two minutes, get an audit in thirty seconds, fix what the AI finds.
Side by Side
Allable vs. The Form-Based Alternative
| Feature | Allable | Optmyzr | WordStream | Madgicx |
|---|---|---|---|---|
| Conversational chat interface (no forms) | Included | Not included | Not included | Not included |
| MCC / multi-account via AI chat | Included | Dashboard only | Dashboard only | Not included |
| Campaign audit (read-only, free trial) | Included | Included | Limited | Not included |
| AI-generated ad creatives in-platform | Included | Not included | Not included | Meta-focused |
| Performance Max full management | Included | Included | Partial | Not included |
| Read-only safe mode (no accidental changes) | Included | Not included | Not included | Not included |
| Google Ads + Meta Ads in one platform | Included | Included | Google primary | Meta primary |
| Demand Gen campaign support | Included | Partial | Not included | Not included |
| Full SEO + Paid Ads workspace | Included | Not included | Not included | Not included |
| Free trial (no credit card required) | Included | 14-day | Demo only | Included |
FAQ
Questions About AI Google Ads Management
What is AI Google Ads management software?
AI Google Ads management software uses artificial intelligence to read, analyze, and modify Google Ads accounts on behalf of the advertiser. Unlike traditional PPC tools with form-based interfaces, AI-native management software like Allable lets users describe what they want in plain language — the AI interprets the request, proposes a change, and executes it after confirmation. It covers campaign creation, bid optimization, keyword management, audience setup, and reporting.
Can the AI make changes to my Google Ads account automatically without my approval?
No. Allable operates in two distinct modes. In ASK mode (the default), the AI reads and analyzes your account but makes no changes — it audits, reports, and recommends. You switch to Execute mode when you want changes to happen. In Execute mode, the AI still shows you exactly what it intends to change before pushing the mutation to Google Ads. Nothing reaches your account without a deliberate action on your part.
Does Allable support Google Ads manager accounts (MCC)?
Yes. Allable connects to Google Ads manager accounts (MCC) and lets you manage individual client accounts from a single workspace. You can run cross-account audits, apply changes to selected client accounts, and generate client-facing performance reports — all through the same chat interface. This is the primary use case for agencies managing multiple clients.
Which Google Ads campaign types does Allable support?
All of them — Search, Display, Shopping, Video, Performance Max, and Demand Gen. Allable uses the official Google Ads API for full write access across all campaign types, ad formats, bidding strategies, audience criteria, and conversion actions. This includes PMax asset groups, listing filters, Shopping product partitions, and campaign experiments.
How is Allable different from Optmyzr or WordStream?
Optmyzr and WordStream are form-based PPC management tools — you automate through rule builders, dropdowns, and configuration screens. Allable removes the form layer entirely: you describe the change you want in plain English, the AI proposes it, and you confirm. Allable also includes a full SEO and content workspace in the same platform, which no PPC-only tool offers. The MCC management via chat is a capability no incumbent currently provides.
How long does it take to connect a Google Ads account and run a first audit?
Under three minutes. Connect your account via Google OAuth, select your account (or manager account), and type "audit my campaigns" — the Campaign Auditor runs in read-only mode and returns a prioritized list of issues, wasted spend areas, and recommendations. No setup, no configuration, no onboarding call required. The audit runs in trial, free.