Built for editorial teams and content ops
The AI Content Marketing Tool That Writes, Scores, and Publishes
Jasper Pro + Surfer SEO Essential + Airtable Team — replaced by one Allable seat
Your team plans in Airtable, drafts in Jasper, scores in Surfer, and checks brand voice by hand after the fact. Allable replaces the whole chain — generate a brand-voice-aware brief from a keyword, get an AI draft, see the SEO score, and publish, all from one workspace your whole team shares.
Built for teams managing multiple writers and one brand voice · No credit card required
YOUR CONTENT STACK
One workspace replaces your entire content stack.
Every tool your content team pays for separately — Allable covers it, connected end to end. Here's what teams typically cancel after switching.
| You’re paying for | Allable covers it with | Per month |
|---|---|---|
| JasperPro, 1 seatAI drafting with brand-voice settings built in (also replaces Copy.ai) | AI drafting with brand-voice settings built in (also replaces Copy.ai) | $69 |
| Surfer SEOEssentialAI-generated SEO briefs + on-page content scoring (also replaces Clearscope) | AI-generated SEO briefs + on-page content scoring (also replaces Clearscope) | $99 |
| AirtableTeam, per seatShared calendar view + brief docs in one workspace (also replaces Google Docs) | Shared calendar view + brief docs in one workspace (also replaces Google Docs) | $24 |
| Contently / OptimizelyCustom enterprise contractEditorial calendar + content workflow (no public rate card — third-party reporting puts enterprise CMP contracts from ~$36,000 to $200,000+/year; excluded from the stack total below) | Editorial calendar + content workflow (no public rate card — third-party reporting puts enterprise CMP contracts from ~$36,000 to $200,000+/year; excluded from the stack total below) | — |
| Manual style-guide checksBrand voice enforced per project, not per person | Brand voice enforced per project, not per person | — |
| Typical priced-tool stack (Jasper Pro + Surfer Essential + Airtable Team) | $192 | |
| AllableAllable ProEditorial calendar, brand-voice-aware briefs, AI drafting, and SEO scoring — in one workspace | Editorial calendar, brand-voice-aware briefs, AI drafting, and SEO scoring — in one workspace | $49 |
$143/mo (74%)
Stack figure combines Jasper AI Pro ($69/mo, monthly billing, 1 seat), Surfer SEO Essential ($99/mo, monthly billing), and Airtable Team ($24/mo per seat, monthly billing) — public list prices, verified August 2026. Contently and Optimizely publish no public rate card for their content marketing platforms; third-party reporting puts enterprise CMP contracts from roughly $36,000 to $200,000+ a year, scoped and quoted per account — not included in the summed total, but the real gap is wider than $143 if your team pays for one of these on top.
Your content stack has four tools and zero shared context —
the calendar lives in Airtable, the brief gets typed up separately, and the draft comes back from Jasper or a freelancer with the SEO score still unchecked.
By the time a writer opens the assignment, the keyword intent from the strategist's research has already been flattened into a Slack message or a half-remembered brief. The draft gets scored in Surfer after it's written, not while it's being written, so fixes mean a second editing pass instead of a clean first one. Brand voice gets caught in a manual read-through, if anyone has time for one. None of these tools is the problem on its own — the problem is that none of them knows what the others already decided, so someone on your team re-explains the brief every single time.
CORE USE CASES
Built for the editorial workflow you actually run.
- 01
Turn a keyword into a brief your whole team can follow.
Enter a target keyword and Allable generates a structured brief — competitor gaps, recommended structure, tone notes — pulled from your project's stored brand-voice settings. Every writer gets the same quality of brief, whether they're in-house or freelance, without your strategist rewriting it by hand each time.
Brand-voice settings are stored once per project and applied automatically to every brief generated inside it — no re-explaining tone in a Slack thread or a cover email to a freelancer.
- 02
Drafts that sound like your brand from the first version.
Allable's AI writer drafts from the brief using your project's brand-voice settings, not a generic tone reset for every article. Editors spend less time rewriting for voice consistency and more time on structural and factual edits — the parts that actually need a human.
Drafts generate directly from the brief's stored brand-voice settings and keyword target, so voice and SEO intent carry through from research to draft without a manual handoff.
- 03
See the SEO score while you're still editing.
Allable scores each draft against its original keyword target as you write, so gaps get caught before publish, not after a separate Surfer pass. Your team publishes content that's already optimized instead of retrofitting SEO into a finished draft.
The SEO score updates against the same keyword data used to generate the brief — volume, intent, and difficulty — so the scoring target never drifts from what the strategist originally targeted.
WHO THIS IS FOR
Built for three roles inside a content team.
- Content Marketing Manager
- Owns the editorial calendar and content budget for the brand or a single business unit.
- Juggles Airtable or Google Sheets for scheduling, Jasper or Copy.ai for drafts, and Surfer for SEO briefs — three tools that don't share context, so every brief gets rebuilt from scratch.
- 3 toolsstitched together per brief, before consolidating
- Editorial / Content Strategist
- Sets topic strategy and keyword targets, then hands briefs to a roster of in-house or freelance writers.
- Spends disproportionate time writing detailed briefs by hand — target keyword, competitor gaps, tone notes, structure — because no tool auto-generates one that's both SEO-aware and brand-voice-consistent.
- 0manual brief rewrites needed once brand voice is stored per project
- Content Ops Lead
- Manages writer assignments, deadlines, and publishing workflow across a team of 3–10 writers.
- Brand-voice consistency is enforced by memory and spot-checks, not by the tooling, across every draft that comes in.
- 3–10 writerskept on one brand voice, enforced per project
Content teams that plan, brief, draft, and score in one workspace
lower monthly cost than a Jasper + Surfer + Airtable stack
Based on public list pricing verified August 2026. Replace with a named content-team testimonial (full name, title, company, and a concrete metric — writer count managed, time saved on briefs, or SEO score improvement) within 30 days of launch — no fabricated quotes used here.
COMMON QUESTIONS
Questions content teams ask before switching
What is a content marketing platform, and how is Allable different from Contently or Optimizely?
A content marketing platform like Contently or Optimizely manages the editorial calendar, workflow, and freelancer marketplace around your content — it doesn't write the draft or score it for SEO. Allable covers brief generation, AI drafting, and SEO scoring in the same workspace, so it replaces the writing and optimization tools alongside the calendar, not just one leg of the stack.
Can each writer or client project keep its own brand voice?
Yes — each project in Allable stores its own brand-voice settings, keyword targets, and content guidelines. Briefs and drafts generated inside that project automatically follow them, so a freelancer or a second brand never inherits the wrong tone by default.
Can I bring my existing content calendar or briefs from Airtable or Google Docs?
You can start a new Allable project and paste your existing briefs and brand-voice notes in directly — there's no reformatting step required before the brief generator or AI writer can use them. Your team keeps the calendar and history in Airtable or Google Docs if you still need it; new briefs and drafts simply move into Allable going forward.
KEEP EXPLORING