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AI search: getting cited in AI Overviews, ChatGPT and Perplexity
How AI Overviews, ChatGPT and Perplexity choose what to cite, and what makes a page eligible. Answer engine optimization, generative engine optimization, and the tracking that shows whether your brand actually appears in an answer.
46 articles
AI Brand Visibility: How to Track Your Brand in ChatGPT, Gemini, and Google AI Overviews
Your brand is being mentioned — or not mentioned — in ChatGPT, Gemini, and Google AI Overviews hundreds of times a day. You have no idea which. Traditional rank tracking tells you where you appear in blue links. AI brand visibility tells you whether AI systems are recommending you when someone asks for a tool like yours. These are two different questions — and your team is probably only answering one of them. The tools you need to track the other one are newer, less obvious, and mostly not covered in your current SEO stack. Which one is Clearscope tracking — and is that the same problem you're solving?
Martin J.AI SearchJul 15, 2026How to Rank in Google AI Overviews: A Practical Guide for Marketing Teams
The conventional wisdom about ranking in AI Overviews — optimize for Featured Snippets, get to position 1, build E-E-A-T — was already wrong when most SEO guides published it. As of March 2026, only 38% of pages cited in AI Overviews rank in the top 10 for the same query. Eight months earlier, that number was 76%. Your highest-ranking pages may be getting zero citations while a competitor ranking on page four gets included consistently. Which of your pages are actually being cited right now — and which have quietly dropped out without your rank tracker flagging anything? If your AI Overview strategy still sounds like your 2023 Featured Snippet strategy, you're optimizing for a feature that no longer works the way you think it does.
Martin J.AI SearchJul 15, 2026What Is LLM Visibility? The Complete Guide for Marketing Teams
You rank on Google but may be invisible in ChatGPT, Perplexity, and Gemini — where buyers form shortlists. LLM visibility measures how often AI models mention your brand. This guide covers what it is, why it matters, and how to build it.
Martin J.AI SearchJul 14, 2026Scrunch AI Review 2026: Honest Look at the $250/Month GEO Tool
You've spent years on Google SEO. Then someone asks: 'Are we showing up in ChatGPT answers?' You check. You have no idea. And the tool to fix that starts at $250/month. Whether it delivers that value is exactly what this review answers.
Martin J.AI SearchJul 14, 2026
See where AI search cites your brand.
Google AI Mode SEO: How to Get Your Content Cited (2026 Guide)
Your page 1 ranking and your AI Mode presence are two completely different things — and that gap is widening every month. The data from the past year shows something most SEO teams haven't fully absorbed: ranking #1 in Google does not mean Google AI Mode will cite you. In fact, only 14% of the pages AI Mode cites are in the organic top 10 at all. That's not a rounding error. That's a structural break between two surfaces that used to behave the same way. Here's what's actually happening inside the AI Mode citation engine — and it's not what most guides published in 2025 are telling you. The question isn't whether AI Mode matters for your traffic. The question is whether your content strategy is built for it yet.
Martin J.AI SearchJul 14, 2026LLM SEO: What It Is and How to Actually Optimize for AI Search
Between now and the end of 2026, a significant share of your potential audience will find answers without ever clicking a search result. They will ask ChatGPT, Perplexity, or Gemini — and those systems will cite sources you have probably never checked. The signals that get you cited in AI-generated answers are not the signals you've spent years optimizing. Backlinks, title tags, keyword density — none of that moves the needle the way you think it does in LLM search. The real question isn't whether you need an LLM SEO strategy. It's whether you already have one without knowing what to call it — and whether it's actually working.
Martin J.AI SearchJul 12, 2026SEO vs AEO in 2026: What's Actually Different and How to Prioritize Both
You open Google Search Console on a Tuesday morning. Your position-1 ranking is still there — same keyword, same URL, position 1.04. But your clicks dropped 31% this quarter, and nothing in your technical SEO explains it. The traffic went somewhere else — a growing share of your audience got the answer from ChatGPT, Perplexity, or Google's own AI Overview before they ever clicked your result. Your SEO worked exactly as intended. The harder question is whether you know which of your highest-value queries are already captured this way. And what you should actually do about it.
Martin J.AI SearchJul 11, 2026Ahrefs Brand Radar Review (2026): Tested on Real Marketing Campaigns
You open Ahrefs, click Brand Radar, get a snapshot — then discover continuous monitoring costs extra, on top of your existing subscription. Teams that find this out tend to find it after they've already budgeted Ahrefs as their LLM visibility solution. We tested Brand Radar across campaigns to answer the question most reviewers skip: does it tell you anything you can actually act on, or just confirm what you already suspected? The tool tracks how your brand appears in ChatGPT, Claude, Perplexity, and three more LLMs — and the data quality is real. Whether the cost math works for your team is a different question.
Martin J.AI SearchJul 11, 2026
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